A short Logo and Web design excercise for a study run by the University of Lincoln where users may upload images or videos of their cats in order to recieve opinions and suggestions by other cat owners and experts as whether their cat may be in pain.
The site’s colour scheme utilizes neutral colours like Black and dark Grey to create great contrast with the Red, chosen not only due to its association with pain, but also due to its relation to warmth, love and compassion, which will reflect the emotions the owners feel to their pets and why they would choose to upload content to the site.
